BLOG OF THE WEEK, Sona Uzunyan

Author: Sona Uzunyan Blog: Sona Uzunyan I'm from Armenia but I live in Russia Russia blogs: RUSSIAN FASHION BLOGS GLOBAL FASHION BLOGS Interview How did you get the idea to create your blog? I've started creating dresses when I was 14. By now I have a lot of them. People start asking me where they can find different information about the clothes I've made, so I started with the blog. By the way the domain sonauzunyan.com is also reserved for future fashion web site :) How would you describe your style? Femininity with the small but very significant highlights of difference in everything. What other blog, if you have one, inspires you in a special way and would you recommend? Besides LOOK 10 of course. StreetFSN, .LUSINE - fashion photo art, Aurora Fashion Week and few others in my blogger list. Who or what has been your greatest fashion inspiration and do you feel influenced by the trends? Alexander McQueen Do you think fashion blogs might influence big brands and of course designers and creators? Sure, this is happening right now. While blogs are written by people for people, they have pretty significant influence on the trends, thus on the big brands and other parties. How do you value the fashion market in your country? Do you think it's on an international level? Of course the are a lot mass markets in Russia, Armenia and all ex USSR countries. On one hand you can call it "international level fashion market", on the other hand there are a lot of talented designers and creators. Unfortunately the market is closed for them and you can hardly find in the trade center somewhere in Siberia something interesting, unusual to wear. Are you now with any project in hands that can lead you to where you want to be in the fashion world? There are 2 major projects now I'm working on. One is more about creating looks, dresses for 2 different singers (Olya Bravina and Maria Ilyina), second is a project with the Friends Shop - summer collection. Finally, would you like to add anything else or what’s the one question you wish people asked you but you’ve never had the opportunity to answer? This is itself a very good question:) And that’s it, thank you very much and all the best to your blog.

Translated into English by: The Seeker